AI-POWERED Marketing Data analytics

AI Powered Analytics Tool For Media and Marketing Insights

ROLE

UX Designer

EXPERTISE

UX/UI Design

YEAR

2024

Project description

Project description

Project description

I designed MVPs for an open sourced platform to use in sales meetings with multibillion dollar media companies.

Timeline

One week sprint for each client meeting.

Background

I created MVPs for an open source platform whose products allowed media companies to create reports and analyze various aspects of their businesses.

Process

Process

Process

Speed was the key to these pitches. Therefore, I very quickly iterated on the same design to better fit a specific MVP pitch to a particular client.

Research

I conducted a competitive analysis of AI tools as well as data analytic platforms to define the product requirements for a MVP.

Design

After some quick wireframes, I created high fidelity mockups to act as MVPs in client presentations.

Iteration

I iterated on the initial designs and modified them to address specific client needs and concerns.